Nani’s The Paradise to Release Without a Trailer.. Here’s Why

Nani’s The Paradise, one of the most anticipated films from the Telugu film industry, is creating buzz with an unusual promotional decision. While big-budget films traditionally release a trailer before arriving in theatres, the makers of The Paradise have decided to skip the trailer altogether. Nani confirmed the decision during a recent press meet, putting an end to speculation about the film’s trailer.

Explaining the reason, Nani said the decision was not made by taking the audience’s interest for granted or because of the film’s existing hype. He explained that several teams are currently working around the clock on post-production and the final output. Preparing a quality trailer would require director Srikanth Odela, music composer Anirudh Ravichander and other key technicians to step away from the film’s main work for four to five days. Since the team considers the film more important than its trailer, they collectively decided to focus entirely on completing the movie. Produced by Sudhakar Cherukuri under Sri Lakshmi Venkateswara Cinemas, The Paradise is a raw and intense action drama featuring Mohan Babu, Raghav Juyal, Kayadu Lohar, Sonali Kulkarni and Sampoornesh Babu in key roles. The film is scheduled for a worldwide theatrical release on September 24.