King Kohli’s brand value sees a massive surge

Indian cricket icon Virat Kohli has witnessed a significant surge in brand value. According to the latest annual rankings released by global financial advisory firm Kroll, Kohli has retained his position as India’s most valuable celebrity with a valuation of $231.1 million (approximately ₹1,900 to ₹2,100 crore). His massive endorsement portfolio and strong digital presence continue to drive his brand strength.

With this valuation, Kohli comfortably surpasses leading film stars like Ranveer Singh and Shah Rukh Khan. His influence spans global sports and premium lifestyle markets, solidifying his position as a powerful international brand beyond cricket.