Ravi Teja’s ‘Irumudi’ Gears Up for Release

Mass Maharaja Ravi Teja’s upcoming film ‘Irumudi’, directed by Shiva Nirvana, is gearing up for its theatrical release on August 21. According to industry buzz, the makers are preparing a distinctive promotional campaign instead of relying solely on conventional publicity. The team is reportedly working on special activities designed to introduce audiences to the film’s backdrop and emotional core before its release. The strategy is expected to include exclusive interviews with Ravi Teja as well as a special programme reflecting the Sabarimala setting associated with the story.

The emotional bond between a father and daughter is expected to form the heart of ‘Irumudi’. Priya Bhavani Shankar plays the female lead, while child artiste Nakshatra is said to portray Ravi Teja’s daughter. Mythri Movie Makers is producing the film, with G. V. Prakash Kumar composing the music. The previously released glimpse and ‘Ayyappa Padi Pooja’ song have already generated interest, and the planned promotional campaign is expected to further build anticipation ahead of the theatrical release.