Can ‘Raaka’ Break Pushpa 2’s OTT Record?

The much-awaited pan-India film ‘Raaka’, starring Icon Star Allu Arjun and directed by Atlee, is already creating massive buzz across the industry. Following the record-breaking success of ‘Pushpa 2’, expectations for Bunny’s next project have skyrocketed. Reports suggest that the film is being made on a grand scale with a budget of nearly Rs.800 crore. Industry insiders also claim that Allu Arjun will be seen in three different roles, making the project even more exciting for fans.

Apart from its theatrical prospects, ‘Raaka’ is also making headlines for its digital rights. According to trade reports, the makers are expecting an OTT deal worth more than Rs.300 crore. If achieved, it could become one of the biggest digital deals in Indian cinema history. With the powerful combination of Allu Arjun and Atlee, global-level production standards, and extensive marketing plans, ‘Raaka’ has already become one of the most anticipated films in the country.