Royal Enfield overtakes Ferrari and Audi

Royal Enfield has achieved a major milestone in the global automobile industry, securing the third position among the world’s most powerful automotive brands in the latest Brand Finance 2026 report. The ranking places Toyota in first place and BMW in second, while globally renowned brands like Ferrari and Audi have been pushed behind.

The remarkable rise of Royal Enfield is largely attributed to a 30% increase in its brand value, strengthening its global presence. In the same rankings, Tata Motors secured the fifth position, Mahindra & Mahindra stood at 25th place, and Maruti Suzuki ranked 34th, highlighting India’s growing influence in the global automobile sector.