

Yash, who gained nationwide popularity with the KGF franchise, returned to the big screen after a long gap with Toxic. The film was mounted on a large scale by KVN Productions and generated considerable expectations before its release. However, reports suggest that major OTT platforms, including Netflix and Amazon Prime Video, were not willing to acquire the digital rights for the high price reportedly expected by the makers.
There were also reports that Zee Studios showed interest in the digital rights, but the offer was allegedly not accepted. It was speculated that Yash preferred to wait for the film’s theatrical performance and secure a better OTT deal later. With Toxic reportedly failing to meet the expected response, the earlier decision has now come under discussion. There is also speculation about financial pressure on the production side and possible adjustments involving Yash’s remuneration and profit-sharing arrangements. The final OTT platform that will acquire the digital rights remains awaited.
Note: OTT deal details, financial arrangements and reported losses mentioned above are based on industry reports and have not been officially confirmed by the makers.














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