Pan-World Strategy: Rishab Shetty Aims Big!

When Kantara: Chapter 1 was released, it generated a lot of excitement. The team made sure the movie had a big release in several languages, despite starting the promotion a little late. The team has now revealed the English version of the movie, which should increase box office receipts even more. Netizens, however, believe that this action was a little late.
The excitement surrounding Kantara is waning as Diwali releases take over theaters. Even though the English version is meant for a global audience, it could have had a greater impact if it had been released at the same time as the Indian version. The runtime of the English version has reportedly been shortened to 2 hours and 14 minutes, which is perfect for audiences in other countries. This includes the removal of some songs. Without the commercial gimmicks, this format might help audiences around the world relate to the film's central conflict on a deeper level.
Kantara might join the exclusive ₹1,000 crore club at the box office if the English version is a success. After mastering the pan-India approach, Rishab Shetty is now poised to master a pan-global strategy. I hope he is successful. On October 31st, the English version will be released globally.