Another Producer from Allu Arjun's Camp

After spending more than a decade leading marketing and digital campaigns for some of Telugu cinema's biggest films, Sharath Chandra Naidu has successfully entered film production. His debut production, 'Gurtukostunnayi,' is now streaming on ETV Win and has received an overwhelming response from audiences. Apart from producing the series, Sharath Chandra also contributed creatively to the writing process alongside director Vinod and the writers' team.

Sharath Chandra said the idea for the series originated from his Instagram podcast page 'Relangi Mavayya,' where he shared nostalgic memories from the 1990s. He also expressed happiness over receiving personal appreciation from Icon Star Allu Arjun, who congratulated him on his successful debut as a producer. He added that his years of experience in film marketing helped him understand audience preferences and make better creative decisions.