

The Telugu folk song ‘Jim Jim Taara’ is gaining widespread attention on social media, crossing regional boundaries and reaching international audiences. Sung by Gokula Lakshmidevi, popularly known online as Lakshmi Aunty, from the Kurnool region of Rayalaseema, the song has become a hit in its DJ remix version. Dance performances and creative videos featuring the track have been widely shared on Instagram Reels and YouTube Shorts. The song has now drawn attention after featuring as background music in a training video shared on the official Instagram account of Inter Miami, the American football club represented by global star Lionel Messi.
The appearance of the Telugu folk track in Inter Miami’s video has delighted Telugu music fans, with many sharing humorous comments celebrating its international reach. The club’s substantial social media following has further amplified interest in the song. ‘Jim Jim Taara’ has become an example of how regional music can travel beyond its place of origin through digital platforms and connect with audiences across the world. The unexpected association with a club featuring Messi has added to the song’s online popularity.




















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